Tuesday, 12 July 2016

Stardom Theory

Richard Dyer has a stardom theory in which he says a 'star' refers to a set of meanings constructed around performers. Musical stardom is formed around youthfulness, originality, talent, sexual appeal, anger, creativity, sex, goods and material goods. These are all things that form the personality and the identity of the music labels 'star'. A star is an image that has been constructed. A star are commodities that aren't real at all. Stars depends on magazines, TV and social media to increase their status and popularity. Stars are made and produced to be attractive to a select target audience. A star is based upon Richard Dyer's two paradox's simultaneously ordinary and extraordinary this means a star needs to be able to connect with their target audience in many ways but at the same time to still be very unique. The second paradox is simultaneously present and absent, which means they consistently need to be in the line light and fit in with current trends but at the same time they will be absent as you are unable to connect with them personally.

No comments:

Post a Comment